
A New Language for the Soul
In a world caught up in roles and labels, Alternative Archetypes offer something deeper.
They are not stereotypes to squeeze yourself into, nor prescriptions for how to be.
They are mirrors, myths, and meaningful companions—offering insight, imagination, and invitation.
Drawn from ancient wisdom, everyday experience, and contemporary longing, these archetypes help you reconnect with forgotten aspects of the self.
They speak to soul purpose, inner truth, and the quiet call to live differently.
Why Alternative Archetypes?
The world is changing, and the stories we live by need to change too. Traditional archetypes have offered guidance for centuries, but many no longer reflect the complexity, diversity, and deep longing of our time. Alternative Archetypes invite us to imagine new ways of being—soulful, grounded, and connected.
What Are Alternative Archetypes?
Unlike traditional archetypes that often reflect dominant cultural ideals, Alternative Archetypes offer a more inclusive and diverse map of human potential. They honour the artist, the edge-dweller, the gardener, the spinster, the holy fool—figures that may live outside the mainstream, but who hold rich insight and quiet power.
These archetypes help us:
- Reclaim lost parts of ourselves
- Honour non-linear paths and soul-led ways of being
- Find new meaning in old patterns
- Imagine a more soulful, connected world
A Deck, A Book, A Journey
This growing collection will include oracle cards, short archetype descriptions, in-depth reflections, and contemporary fairy tales. Together, they will create a tapestry of guidance for those walking a different path—whether you’re seeking clarity, healing, inspiration, or simply a deeper understanding of who you are becoming.
- You don’t have to fit the mould.
- You are not too much.
- You are not too quiet.
- You are not too late.
- You are right on time.
Explore the Archetypes
Beginning in April 2025, a new archetype will be released each week.
You’ll be able to browse the collection one by one, explore their stories, view the oracle cards, and see which ones speak to your soul.
We’ll begin with the Wisdom and Insight theme – archetypes that hold deep inner knowing, quiet strength, and mythic perspective.
Read more about this theme and meet your first Alternative Archetype
Begin Where You Are
This is not a personality test.
It is a soul conversation.
Let the archetypes walk beside you.
Let them remind you of who you truly are.
Stay Connected to the Journey
Don’t miss a single archetype.
Sign up for the Alternative Archetypes monthly newsletter and receive:
- A round-up of the newly released cards
- Insights into the meaning behind each archetype
- Reflections and philosophy from the heart of the project